AGL’s Chief Customer Officer, Melissa Reynolds, sees our partnership with the Eagles as the first step in AGL backing what Western Australians love most.
“Western Australians are passionate about their football and their state, just like we’re passionate about bringing them greater choice of gas retailers,” Melissa explains. “And we’re excited to now be doing exactly that for the people of Western Australia.”
Just like how AFL fans see competition as being the life blood of a successful football league, Melissa also admits the same is true for an energy market that can truly help consumers.
“We’ve always been innovators in Australia’s energy industry, from operating one of the country’s largest solar and wind farms, to building an app that gives our customers more control and visibility over their energy bills,” says Melissa.
“Having the power to now offer our competitive discounts, online account management tools, plus practical rewards that can save our customers money to the people of WA is a real privilege.”
But popping our name on the players’ shorts isn’t the only way we’re putting our energy into supporting the West Coast Eagles…
“The really important part of our sponsorship of the West Coast Eagles is being involved with their Aboriginal Leadership Program,” Melissa believes.
“It’s a values-based program for Aboriginal and Torres Strait Islander students in Years 8, 9 and 10, and it focuses on developing leadership skills through the topics of cultural identity, goal setting, teamwork, diabetes and responsible drinking.”
And in and around Subiaco – or, from next year, Perth Stadium – isn’t just the only place you’re set to see us.
“We’re a proud Australian company with a 180-year track record for supporting the communities in which we operate,” Melissa says.
“Whether it’s helping at a grassroots level, or championing diversity and equality for our customers and people, we’re on the front foot when it comes to lending a hand and making a stand.
“Once we’re well and truly settled in, we can’t wait to show WA what else we can achieve by working together.”